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Birkat Platform

Store, shop, and chatbot — one fish retail platform

Back-office catalog and order ops, a customer purchase site, and a WhatsApp AI that takes orders — built for ברכת הים and adaptable to specialty retail.

Catalog versioning orders.birkat-hayam.co.il WhatsApp order API

Managers, customers, and chat — connected

01

Catalog & store management

FastAPI + React catalog UI with API sync, CSV snapshots, version rollback, and inline editing for products, categories, tags, and branches.

02

Operations console

Next.js admin for orders, prep/packing pipeline, cut types & yield rules, staff roles, discounts, analytics, and competitor price tracking.

03

Customer purchase site

Public ordering experience at orders.birkat-hayam.co.il — catalog, cart, delivery cities, and checkout tuned for Hebrew retail.

Built for weighed goods, not generic e-commerce

01

Order pipeline

From WhatsApp or web through prep, weighing, dispatch, and completion — with status locks and role-based transitions.

02

Cut types & yield

Fillet vs whole fish charging rules, expected net weight from gross, and customer messaging when final price depends on prep.

03

WhatsApp chatbot

n8n agent with product search, catalog-aware replies, and order API — idempotent creates and updates from conversation flows.

04

Discounts & pricing

One active discount per product, scraper-fed catalog updates, and Zano competitor comparison with AI-assisted matching.

05

Bilingual HE/EN

Product translations, category mapping, and staff UI locale toggle — same logical IDs across languages.

06

Bot + API integration

REST endpoints for create, confirm, and status updates with API keys and idempotency — ready for Built2Chat or custom n8n flows.

Birkat HaYam · ברכת הים

Family-run fish boutique in Ashdod — 27 years, mehadrin kashrut, daily fresh catch. The platform powers their catalog, staff counters, online orders, and WhatsApp assistant.

  • birkat-hayam.co.il marketing site + orders subdomain
  • Built2Chat pipeline scraped 31+ products into the bot
  • PostgreSQL + Prisma ops DB with OpenAPI for integrations
  • Real-time kitchen counters and customer-service display
Next.js 14 Prisma FastAPI n8n gpt-4o-mini Evolution API Fish retail · Israel

Birkat Platform is a 3X Lab product

We connect the back office, the storefront, and the chatbot so specialty retailers stop duct-taping spreadsheets, legacy shop software, and manual WhatsApp replies.